15 December 2008

Google me this or why Google hates customer service

Google maps for business seems like a great idea. That is unless you have to use it. Until recently I had no idea that Google map spam was such a huge problem. Its such a big problem that they have a Google Group assigned to it. Too bad no one seems to be helping anyone there.

I have had a problem for weeks and no one has responded. Under our domain, in a Google search, there is an address for no apparent reason. It has nothing to do with our company. So you think we should be able to get rid of it right? Well Google doesn't seem to care. Because there are hundreds of others with the same issue. The issue is random spammers taking over addresses, domains and other portions of your business information on Google.

My favorite recent post topic: "This forum is a waste of time" with the following post "I guess google really doesn't care about spammers taking advantage of google maps if they cared something would be done already Maybe we should stop using google"

Google loves to make new products but if seems they to hate support them. If you ask for help they tell you there is a help page. Google, like most companies, isn't perfect but there is a lot they could be doing that they aren't. It's not a tough problem to solve across their many product lines they just need to get the right team put together and make a real effort. Otherwise they'll become another huge tech company that we all love to pick on (Microsoft anyone?).

07 December 2008

Best and worst time to be in marketing

The internet can make or break a company. Ever stay up late and watch an infomercial? It used to be a lot different fifteen years ago because you never knew what you were getting, but now you can find out everything about a product thanks to the web. Want to know if those knives really can slice through a brick? Or if that acne cream really will clear your complexion overnight? Just Google it.

It's never been more important to have a great product. It's nearly impossible to sell junk anymore and that's good for businesses and consumers. So what to do if you are a company? Just make great products/services and let that speak for you.

01 December 2008

When is nothing on sale?

When is nothing on sale? When everything is on sale.

Ever go into Kohl's? It seems like everything is 40% off. The only way to make something seem special or a great deal is when everything else isn't a deal.

Some goes with marketing. If everything you advertising is the best then you have nothing that stands out as great.